With the increased penetration of digitalisation in our lives, photographic tourism is rising.
All of the marketing communication platforms that marketers use must include photographs...
Travel technology has been reshaping the tourism industry by cutting costs, boosting operational effectiveness, and enhancing services and customer satisfaction.
Technology has ingrained itself into...
Dark tourism or haunted place tourism is increasingly becoming popular among adventure seekers.
India, one of the oldest civilizations in the world, is a multicultural...
Social media has been crucial in influencing tourists and travellers worldwide. Why and how?
Every year, a new trend emerges that has a significant impact...